Master Feed Mill
Brand Design + Collateral
Rebranding a company with over 50 years of history comes with a unique responsibility. While modernization is often necessary, it's crucial to honor the legacy that’s been built over the decades. For Master Feed Mill, our challenge was to find the perfect balance between heritage and innovation. The result was a cohesive set of marks that blend nostalgia with modern simplicity.
This partnership spanned over three years, and included everything from postcards and customer appreciation events to banners and branded mugs, all of which played a key role in the company’s visual evolution.
Deliverables: logo, color palette, typography pairing, brand sheet, monthly postcards, business cards, website, and special event collateral